Kampala – Vivo Energy Uganda, the distributor of Shell-branded fuels and lubricants in Uganda, has launched its Shell V-Power campaign in Uganda.
According to Mark Mutungi, Brand Manager Fuels, Vivo Energy Uganda, the campaign marks a significant milestone in providing motorists with an unparalleled driving experience while highlighting the three essential benefits of Shell V-Power fuel namely unbeatable performance, unbeatable cleaning, and unbeatable protection for vehicle’s engine.
He says the campaign aims at educating consumers about Shell V-Power benefits and will be done in their over 100 stations across the country until November 4, 2023.
As part of the campaign, Mutungi says
Vivo Energy Uganda will host exciting ‘Happy Hour’ activations weekly at selected sites.
“Customers who purchase Shell V-Power fuel worth UGX 100,000 for cars and UGX 20,000 for bikes will instantly receive a top-up of UGX 20,000 for cars and UGX 5,000 for bikes. Customers who fuel over UGX 150,000 will enter its ‘Spin-the-wheel’ activations for a chance to win a range of prizes, including full tank fuel vouchers for three months,” said Mutungi during the launch of the campaign at Shell Munyonyo on Thursday.
Shell V-Power is not just a technical achievement but a premium brand with a rich heritage dating back to 1998. Crafted in partnership with the renowned Scuderia Ferrari racing team, Shell V-Power has triumphed under the most demanding race track conditions. Formula One’s Ferrari team continues to rely on this exceptional fuel to conquer the competition. It is the definitive performance fuel tested, recommended, and used by top automotive brands like Ferrari, BMW, and Ducati.
Paul Kaganzi, Shell Fuels Ambassador notes that the Shell V-Power is engineered to redefine one’s driving experience with increased power however the excellence of this fuel extends beyond performance. He says the product also boasts remarkable cleaning properties, eradicating up to 80% of deposits left behind by lower-quality fuels. This not only keeps your engine clean and efficient but also reduces emissions and enhances fuel economy.
Josephine Nakato, the Quality Manager, Vivo Energy says Shell V-Power also has additives that create a robust protective shield over critical engine components, shielding them from friction, heat, and corrosion.
